How A Logo Design Fosters Brand Loyalty

As the saying goes, First impression is the last impression. So, what’s your brand’s first impression. Well, it’s your brand’s logo design. Many companies in the UK have started to acknowledge their brand’s logo as now they are well-acquainted with the advantages of a good logo design. Business owners are now understanding the market trends and revamping the logo to fit in.

Now, the question comes in – How a logo design fosters brand loyalty? The brand logo makes people recognize your brand. If you have a unique logo design, you’ll be the talk of the month. Brand loyalty is not built in a day. If you want people to have trust in your brand then you need to make products or cater services that benefit them. Once people find your product and services worthy of their attention, they’ll be in touch with you and you’ll get your loyal customers in return. So, if you have a personalized logo design that reveals the ideas of your brand, people will know what to expect from your enterprise.

When your brand stays in the market for a long time and continues to provide quality products and services to the customers, your brand builds customer loyalty and your logo becomes more perceptible. People will recognize your company’s products by recognizing your brand’s logo and if you have a reputation for selling quality products then there’s hardly any other reason to not buy your products.

To cut things short, your brand logo design builds the reputation of your brand. If you want your business to grow in the market, you need to have a good logo design, clear goals, and good business values. Good business values imply honesty, integrity, respect for the law and order, and the willingness to serve customers nothing but amazing products and services.

If you’re a business owner who needs a custom logo design for their business, then get it made from Logo Design UK.

All You Need To Know About Meaning And Symbolism Of Colors

Colors! They are powerful. A business logo design comprises of numerous elements such as symbols, words, shapes and fonts. But, the element that people never forget is the color. They hold the power to influence our thinking, change our reaction and helps in decision-making.
Many studies have shown that color helps in branding and people make judgments about a product or service based on the color of your business logo. Hence, if you choose the perfect color for your business logo design, then you can immediately win the heart of your potential customers. Before that, it is important to know what shade of color to use where. In this blog, we will learn the meaning and symbolism of colors, and help you choose one for your business.

Red

This is a color of passion, energy, and excitement. This color holds the ability to draw the attention of the customers and also initiates to take action. The famous logo of KFC is the best example. The logo consists of red and white mixture, red being prominent.

Orange

This is a color of creativity, enthusiasm, and energy. Orange is also a youthful color. The well known French high-end fashion brand Hermes used the bright orange color in their logo design, which helped them to completely distinguish from their competitors.

Green

This is the color of nature and prestige. Therefore, when you pick the color, be careful. While designing a logo, you should keep in mind what is your business and the message you want to deliver to your potential customers.

Yellow

Yellow is the color of optimism, happiness, and playfulness. This is also a fun color and can be visible from a distance. Make sure to choose a perfect design for your logo, whenever you plan to use this color. For example, McDonald’s have a bright yellow logo with their initials. The logo design attracts the audience’s sight in no time and initiates them to take action.

Purple

This is the color of imagination, royalty, and spirituality. The darker purple shade represents the luxury and the lighter shades are more feminine. If you are planning to target the female audience, this color is the best. This color will also be perfect for technological companies.

Blue

The color is traditionally associated with trust, communication, and reliability. Have you ever noticed, most of the communication platforms such as Facebook or Twitter used the blue color in their logo? So, just like the color green, choose the hue wisely. You do not want to spread the wrong message to your valuable customers.

If you want a logo design that will attract customers immediately, then pick a color from these and ask your professional logo designer to create one catchy logo for you. It is important to hire a professional logo designing firm because they are experts in their field and will understand what your business needs the most.
In the next blog, we will come up with more color meanings and symbolisms. Till then, take time to decide what color you want to be in your logo design.

Logo Design In UK: Factors To Consider When Choosing Custom Logo Design For Your Business

Have you ever seen a brand or business without a logo? No, right? A custom logo design is one of the core aspects of a brand or business. To stand out in this ever-competitive market, you need to build a strong identity.

Your logo design helps to grab your potential customer’s attention, so it has to be unique and catchy.In this blog, the following tips should help you to pick the suitable kind of logo for your brand or business:

Understand the type of logo you need:

Before you decide on your logo design, you need to look what type of logo suits your business the most. Your logo is going to represent your business and customers will associate and will judge your business depending on the quality of the logo. The uniqueness of the logo is going to make people take more interest into your brand or business and will help them take initiative to learn more about you. Therefore, the first step will be to look your best. Isnt it?

Pay attention to colors:

The psychology behind color is complex, but you have to keep it simple. Colors convey certain emotions and ideas. For example, red stands for passion, blue symbolizes trustworthiness, a minimalist black and white logo is the way to go if you want to keep it simple for a sleek and modern look.

Pay attention to simplicity:

 

Inserting too many details in a logo will make it look more complex. Try to keep it simple. Apply soft colors and clear shapes so that it becomes easier for the audience to understand and recognize the brand. For example, the logo of Puma or Apple is simple, yet attractive.

Separates you from your competitors:

The uniqueness of the logo will help your brand to separate from your competitors. Therefore, an appropriate logo design will help customers communicate with your brand.

There are many ways to get a custom logo design, so you should consider which one suits you the best. But it is best to hire a professional logo designing firm, as the professional logo designers have a deep understanding of what design suits your brand the most.

How Much Should You Spend For Your Customized Logo Design

Are you deciding to get your logo done anytime soon? You certainly have a goal logo design that attracted you immensely and made you wish your logo could do something similar. It is best to consider a logo design package if you are a little uncertain about the same. But either way, do you know how much you should ideally spend on your logo design? Let’s discuss the same, in details.

If you search online, you will find out many individuals and graphic design service providers charge in a wide range for logo designs. Some will charge you way too much. They will claim it to be justified as they offer 100% unique, original logo design with features like never before and so on. Before you fall for that, you need to remind yourself that a costly logo does not guarantee that it will be a winning factor for your business. In fact, adding too many elements to the logo can do the opposite. So, think twice before you spend extravagantly for getting one logo design.

In case, you are thinking of spending too little is right for you, think once more. Most business or individual that offer graphic designing services who are eager to offer logo design at way too cheap price are most likely using some flat icons for the internet itself. Often it also happens that these are copied from some other brand’s logo, only after altering some minor element. You might not be able to detect that it is copied or a generic icon logo at first, but it will surely have some issue when you try to have it registered for copyright. By that point, there is no other way but to re-do it all over again.

So, what is the solution then? Well, set an optimum budget for your logo design. You can get many graphic design companies that offer customized and professional logo design at an affordable price. They, not only offer their services a reasonable price for both logos design and logo designing package. But before finalizing the company, it is crucial to check a few things first. Their reviews online, past work and after-sales service are the most important factors.

If you are looking at the right place, you are likely to find a decent place to get a high-quality professional logo design, even at an optimum budget.

How To Pick The Best Logo Design Company For Your Business

A logo is essential for a company or a brand. Creating the right custom logo design can be tricky. To find something that would satisfy the company. For that, you need to choose a company that will design your company’s logo to your satisfaction.

Know what you want:

The first step to picking out the best company for you is to know what kind of logo you want. It doesn’t matter if you know the specifics, but you should at least have some ideas as to what you would like the logo to represent.

Shortlist companies:

When you start searching for the companies, there will be many in the market to sort through. It does not mean every company will be work for you. You need to shortlist the ones you like the most. You can shortlist the company by keeping in mind the following:
• Check the company’s authenticity– Research the market, ask around, and check if the company has an authentic reputation.
• Familiarise with their previous projects– If the company has an authentic reputation, it will also have a good portfolio to look through. This would help you to see what kind of work they do, the quality of their work, and if they would be able to meet your requirements or not.
After you check both, you may not be able to come down to one company, but you can certainly narrow down the list.

Set a trial work:

After you shortlist some of the company, you should request for trial work and pay them to do it. You can do it by:
• Tell them your ideas– It is always a good idea to present your own ideas on what you would like, to the company you wish to hear.
• Hear their ideas– After they have heard your ideas let them know you are open to their suggestions. Let them present you with some rough works on how they can execute the design according to your preference.
• Check their efficiency– An advantage to a trial work would be that you can see how efficient they are in delivering your project even if its the rough version.

Pick the Best:

After you have gone through all the necessary steps with all the shortlisted companies, you can pick the one that you feel will work best for you.

Whether you are a startup company or simply want to change the logo of your company, following these steps will work in your favor, while choosing the custom logo design company in the U.K.

6 Brilliant Black And White Logo That Will Instantly Impress You

The logo design is the face of any business. Often people love to add colors to their business name as per the spirit they feel is delivered by them. However, not every clever logo design need the colors to complete them. Here we present some of the amazing logo designs that are made using just the 2 most obvious colors, the black and the white.

1. Donut is something we all love to feast upon. Thereby there are many small and large business that offers yummy Donuts out there. However his business logo design uses the letters DONUT in a rather clever way. The size of the letter ‘O’ has been increased so much that it looks exactly like a donut.

2. The logo design of Afro is yet another self-explanatory example of a logo that uses only colors black and white. The O has been modified a little to resemble an Afro man. The modification gives plenty of space to make room for the iconic, curly-helical, Afro texture hair.

3. We all would prefer an elevator rather tan walking staircases for high rise building, right! It offers the smoothest ride while covering both journeys in up and down direction. The logo design using a shade of Grey for most of its letters, and features the up and down icons with letters A and V by making them in black bold.

4. This logo design for Circus of Magazines uses clever usage of 2 magazine icons. It blends them both in and gives it the final look of a typical, tent circus. The logo design looks complete and self explanatory and looks attractive to cast an impression on minds.

5. The logo design of VAIO is a famous one that is known all across the globe. This logo design blends both elements of digital and analog that are respectively the sine wave and 1 and 0. altogether it builds the business name VAIO. A logo hard to forget or ignore, once you know what it means.

6. Fish is great as food and this business deals in this. The logo design for Fish Food cleverly uses a fish-bone icon and for each row, uses various culinary items like a fork, knife, and spoon etc. A logo design so innovative it calls out people to try it out in person.

Is there any black and white logo design you would like to add? Feel free to let us know.

NOTE- The logo designer’s rights are reserved to original designer/owner, we are just using them for informational purpose.

 

6 Times Google Showcased Customized Haloween Themed Logo

The season of scary pumpkin is on its way. The logo design plays a crucial role for any business to establish its reach among the numerous competitors. Google does a pretty good job to attract our attention with its customized logo designs for special occasions, isn’t it! They call it the doodles and today we will showcase 6 Halloween themed logo design. So let’s begin the show-

1. This is an animated logo design that uses 2 jumpy pumpkins instead of the two O ’s. The wordmark logo of Google looks rather attractive and cute than spooky with these too happy-go-lucky pumpkins, in this logo design.

2. This is another animated logo design that enables the user to play it with a play/pause button that has been replaced with the 2nd O of the logo. The overall logo design features a haunted house along with several other spooky elements of the Halloween.

3. This is yet another animated logo that is kind of spooky. The logo focuses mainly on 1 element of Halloween, the spooky ghosts. But thankfully there is a cat preacher that is shooing them away with its power. Like they say, good always wins over evil!

4. This one is a witch-special logo. It portrays G as a witch as it has the typical hat and it is making a special potion with the 2 O’s in a large pot while she is all set to go for a voyage on her magical flying broom that also resembles the ‘L’. A fun logo to complement the day!

5. This is another cute Halloween themed logo that used the elements of the season. The 1st O is dressed as the ghost and is all set to go for its treat or trick in the town while the L is a spook tree and the E is dressed as the iconic, carved pumpkin.

6. This Halloween themed logo is based on the treasure hunt elements. It makes us wanna take the day off and go follow the scripted map to search for the hidden treasure around the city, isn’t it!

Halloween indeed is a special time of the year that opens the window of opportunity for many businesses. Your business can make it large this season too! So, get yourself a Halloween customization today to make it happen.

How Crucial Is Copyright Logo For Your Business

Theft of intellectual property is becoming a rather prevalent issue these days. The number of cases being filed for some or the other copyright infringement is pilling up day by day. When it comes to business, the use of an exact same or undeniable similar logo design is the most common theft. Getting a professional logo design and then registering it for copyright is the simplest way to mitigate it for good. Let’s understand it in brief.

A logo design is the face of a business. A wisely created professional logo design can uplift the presence of any business. However, using a forged logo or having any forfeit business using one’s company logo surely brings catastrophic consequences for a business doing good otherwise. So, how do copyright works? Simply on the time frame. For obvious reasons, when more than one party claims over any one particular element, the one who can prove its possession first, with respect to time, win it. Thus, every business who aspire to have flourishing success ahead is strongly advised against going for generic logo design.

The generic logo, as the name itself suggest, is made from a preloaded database, open for use by everyone. Thus, the chances of more than one business (of same or similar businesses) having a closed or even same logo are quite high. The very first business who can ‘play smart’ and get its copyright, registered can have a chance to outrun the other close by businesses, but it still is not the perfect solution, as it would ever be able to have its unique impression among the people.

So, what should you do for your business to avoid such unpleasant occurrence! Simple, hire only the professionals to get a customized logo with unique features that make it a stand alone among the competitors in the market. This unique logo design can be easily registered with a governing body of trademark and copyright registry. This ensures this little visual mascot will only, legally serve your business from that point onwards.

In case, you’re exceptionally well, build, the professional logo has been copied and used by a forfeit business, you can easily see them for the same and also claim compensation for defamation and illegal uses. With proper registration, you can be sure to win any seats in this regards, so take a small step, which will ensure your business’s long prosperity.